We have some exciting news that we’re finally able to share: Product Collective has been acquired by Pendo! 

Pendo is a long-time supporter of the product community and makers of the most comprehensive product experience platform out there. Pendo also owns Mind the Product, a thriving global community of 300,000 product people with events, editorial content, training and nearly 200 ProductTank meetups throughout the world. We are thrilled to be joining forces with Mind the Product to have an even greater impact in the product community. 

So what does this mean for the Product Collective community? First and foremost, both of us co-founders are staying put as part of the Pendo team! Our commitment to the Product Collective community remains as strong as ever, and we’re excited about the opportunities this acquisition brings. 

Here’s what you can look forward to:

1. INDUSTRY is coming back to Cleveland! Mark your calendars for Fall 2025. We’ll be sharing more details soon, but rest assured, our flagship event is returning to its roots.

2. Your weekly dose of product wisdom continues. You’ll still receive the same great resources every Friday in our weekly newsletter. We’re committed to delivering the valuable content you’ve come to expect from us.

3. Access to a broader network. Our relationship with Pendo and Mind the Product opens up exciting possibilities. You’ll soon have access to an even wider range of product management resources, education, and events.

4. More resources, more opportunities. With Pendo’s support, we’ll have even more resources to invest in our community. This means expanded learning opportunities, more events in more parts of the world, and new ways to connect with fellow product professionals.

While there may be some changes on the horizon, these changes will be for the better. Our core mission remains the same: to support and empower product people like you.

We’re incredibly grateful for your continued support and trust. This community has always been at the heart of everything we do, and that won’t change. We’re excited about this new chapter and can’t wait to share more updates with you as we move forward.

Thank you for being part of the Product Collective family. Here’s to an exciting future together!

Best

Mike Belsito and Paul McAvinchey
Co-Founders, Product Collective

The post Big news for Product Collective community! appeared first on Product Collective | Organizers of INDUSTRY: The Product Conference.

Senior Product Manager – AI Data Foundation (Remote)

As a Sr. Product Manager at our large retail enterprise, you will be at the forefront of delivering a GenAI-ready knowledge foundation that serves as the enrichment layer atop our enterprise data lake, encompassing both structured and unstructured data. Your role will involve collaborating with engineers and data scientists to assess the criticality of knowledge sources in relation to business goals. You will be responsible for creating a CRUD vision for knowledge management, developing enrichment and vectorization layers with multimodal operations, and supporting various GenAI use cases at the application layer. Your expertise will be essential in driving innovation and ensuring our data infrastructure is optimized for advanced AI applications, ultimately enhancing our business operations and customer experiences.

Learn More >>

Home Depot

Senior Product Manager – AI Products (Remote)

As a Sr. Product Manager, you will play a pivotal role in shaping the future of AI within our enterprise-wide retail operations. Your primary responsibility will be to gather and analyze AI use cases across various departments, ensuring alignment with our strategic goals. You will collaborate closely with cross-functional teams to support leadership’s investment priorities, driving initiatives that enhance our competitive edge. Additionally, you will help define and implement the company’s AI strategy, both short and long term, ensuring we remain at the forefront of innovation in the retail industry. Your expertise will be crucial in leveraging AI to optimize processes, improve customer experiences, and drive business growth.

Learn More >>

The post Product Management Jobs // August 2024 appeared first on Product Collective | Organizers of INDUSTRY: The Product Conference.

We wanted you to be among the first to know about our plans to relaunch the Gigantic training courses that Product Collective now powers!

Here’s the deal:

From May 20th – May 31st, anybody that purchases one of our Gigantic courses will receive all of the following bonuses:

Bonus #1: The Best of INDUSTRY bundle – $99 value

This bundle includes 12 attendee-favorite keynotes from our conferences over the years. You’ll learn from Marty Cagan, April Dunford, Lenny Rachitsky, and many others, with videos to stream or download. It’s like the “best conference ever in a box!”

Bonus #2: Build What Matters, by Ben Foster – $20 value

In this ebook edition, INDUSTRY alum and Gigantic instructors Ben Foster and Rajesh Nerlikar introduce you to their methodology for becoming a product-driven company.

Bonus #3: Annual subscription (basic) to ChatPRD – $39 value

INDUSTRY alum Claire Vo has been turning heads with her fast-growing AI on-demand CPO platform that writes great product requirements documents while coaching you to become an elite Product Manager.

Bonus #4: $200 credit for INDUSTRY: The Product Conference (in-person or virtual)

You’ll have $200 of credit for your pass to INDUSTRY (Sept 24-25), or you can receive a complimentary pass to INDUSTRY Virtual (October 17) — your choice!

That’s $358 in extra bonuses if you purchase any Gigantic course (starting at $299) this month. But that’s not all…

Bonus #5: Access to an hour-long private live session on Product Leadership – priceless

You’ll be invited to a private group session to explore Product Leadership. You’ll learn from Gigantic instructors – and even a past course participant how they’ve already begun to put what they’ve learned into practice. You can join live and receive the recorded session, too.

The catch? You have to purchase any Gigantic course this month.

Starting in June, these bonuses will go away.

Email Mike@ProductCollective.com for info on group rates or with any questions.

The post Here’s the deal for Gigantic – the on-demand product training platform powered by Product Collective appeared first on Product Collective | Organizers of INDUSTRY: The Product Conference.

The New York Product Conference 2024 attracted hundreds of product people from across the world to hear the latest trends, frameworks, and methods used to create world-class products. Each speaker challenged the audience with unique perspectives, which I share below in summary.

1. April Dunford – Crafting Product Sales Pitches

Trend: Emphasis on narrative-driven sales pitches. Summary: April Dunford highlighted the shift from feature-focused sales presentations to narrative-driven pitches that align with the buyer’s needs and market dynamics. This approach involves structuring the pitch to include market insights, a description of alternatives, a “perfect world” scenario, and the unique value the product offers, tailored to the buyer’s context.

2. Gabrielle Bufrem – First-Time Head of Product

Trend: Importance of customer-centric onboarding for product heads. Summary: Gabrielle Bufrem discussed the critical role of engaging directly with customers as a means for a new head of product to understand the market and product fit. She emphasized that direct customer interaction provides invaluable insights that help in shaping product strategy and operations.

3. Sahil Lavingia – Minimalism in Product Development

Trend: Lean product development and MVP focus. Summary: Sahil Lavingia advocated for a minimalist approach to product development, stressing the importance of identifying the core needs of the first customer and addressing these with the simplest viable product. This strategy supports organic growth and reduces complexity in the early stages of product development.

4. Quincy Olatunde – Emotional Intelligence in Product Leadership

Trend: Leveraging emotional intelligence for leadership. Summary: Quincy Olatunde’s insights revolved around the application of emotional intelligence in enhancing team dynamics, understanding customer needs, and managing stakeholders effectively. This approach helps in building more empathetic and responsive product management practices.

5. Zoia Kozakov – Change Management

Trend: Story-driven change management. Summary: Zoia Kozakov focused on the necessity of crafting compelling stories about both the problems and solutions when managing change, to motivate and guide teams through transitions effectively. This involves continuous communication and aligning the change with stakeholders’ goals.

6. Zane Van Dusen – Managing AI Products

Trend: Adaptive management for AI-driven products. Summary: Zane Van Dusen discussed the unique challenges of managing AI products, including the need for product managers to adapt their roles from being directive to more of a mentorship or coaching stance, acknowledging the unpredictable nature of AI behaviors.

7. Holly Hester Reilly – Product Science Principles

Trend: Evidence-based product strategies. Summary: Holly Hester Reilly introduced the concept of product science principles, where decision-making is driven by solid evidence gathered through continuous discovery and delivery cycles, empowering teams to make informed choices.

8. Dennis Crowley – The Art of the Pivot

Trend: Strategic agility in leadership. Summary: Dennis Crowley shared experiences from Foursquare’s pivot, emphasizing the importance of agility in business strategy and the need for leaders to recognize when strategic shifts are necessary to align with evolving market conditions and internal capabilities.

The post Quick Take: Key Trends and Takeaways from the New York Product Conference 2024 appeared first on Product Collective | Organizers of INDUSTRY: The Product Conference.

April Dunford Chief Executive Officer Ambient Strategy LinkedIn: https://www.linkedin.com/in/aprildunford/

KEY LEARNINGS

In the bustling world of B2B sales, standing out in a sea of competition is a challenge that every business faces. At INDUSTRY 2023, April Dunford delved into this challenge, exploring how to move beyond the mundane feature-focused product walkthroughs to create a compelling sales narrative that resonates with buyers. Here’s a look at what we learned about crafting sales pitches that truly make an impact.

Understanding the Buyer’s Dilemma

Let’s face it, buying is hard. And if you’re in the B2B space, purchasing decisions can feel as daunting as selecting the right toilet – if not more. Buyers are inundated with options, and sifting through these to make an informed decision is overwhelming. More often than not, they’re blasted with a whirlwind of features during a demo, which only adds to the confusion. This uncertainty frequently leads to the safest choice – doing nothing. Astonishingly, 40% to 60% (sometimes even 80%) of B2B sales processes end in “No Decision.” It’s not a testament to the superiority of the status quo but a clear sign that buyers struggle to navigate their options.

The Power of Strong Positioning in Sales Pitches

Strong positioning forms the backbone of a compelling sales pitch. It effectively answers the crucial question every buyer has: “Why should I pick you?” But here’s the catch – great positioning often gets lost in translation when it comes to sales. To avoid this pitfall, we need to translate positioning into a narrative that not only engages but also enlightens the buyer.

Crafting a Winning Sales Narrative

The essence of an impactful sales pitch lies in its structure, transforming a list of features into a compelling story. Here’s how you can structure your narrative:

1. Market Insight: Start with an insightful observation about the market. This sets the context and shows your deep understanding of the industry.
2. Alternatives: Discuss the pros and cons of existing solutions. This demonstrates your awareness of the market landscape and the buyer’s potential considerations.
3. Perfect World Description: Paint a picture of an ideal solution – one that aligns with what your company offers. This step is about connecting the dots between the market needs and your product’s capabilities.
4. Differentiated Value: Organize your product’s features around your unique value proposition. This is where you align your product’s strengths with the buyer’s needs.

Case Study: Help Scout’s Approach

Take Help Scout’s approach to customer service software, designed specifically for digital products. Their insight was that for digital products, customer service is crucial as it’s often the primary interaction point with customers. By aligning their product development with this insight, Help Scout created a narrative that resonated deeply with their target audience.

Implementing the Sales Narrative

However, crafting this narrative is only the beginning. The real challenge lies in its implementation. Start by testing the approach with a single sales rep, fine-tuning it based on real-world feedback. Then, gradually roll it out to the wider team. Remember, if the pitch fails to resonate, it’s back to the drawing board with your positioning. The pitch should evolve only when your positioning does.

Key Takeaways for Sales Success

1. Involvement of Sales Team: Ensure that your sales team is heavily involved in this process, but balance their involvement without detracting from their selling time.
2. Test and Tune: Pilot the approach with one sales representative before a broader rollout.
3. Be Ready to Pivot: If the approach doesn’t work, revisit and refine your positioning.
4. Consistency is Key: Your pitch should only change when your positioning does.

The landscape of B2B sales is fraught with challenges, but by transforming how we pitch our products, we can significantly increase our chances of closing deals. It’s about moving away from feature-heavy demonstrations to a narrative that helps buyers understand why your product is the ideal solution for their needs. By crafting a sales pitch that’s rooted in strong positioning and delivered as a compelling narrative, we can guide our buyers through the complexity of choices, directly addressing their concerns and aspirations. This approach doesn’t just sell a product; it offers a solution, a story, and an experience that buyers can relate to and, more importantly, believe in.

For more information

Aprildunford.com

Positioning – Obviously Awesome: How to Nail Positioning so Customers Get It, Buy It, Love It.

Sales Pitch – Sales Pitch: How to Craft a Story to Stand Out and Win

The post How to Craft a Product Sales Pitch that Wins Deals – April Dunford at INDUSTRY 2023 appeared first on Product Collective | Organizers of INDUSTRY: The Product Conference.

Product led growth is an effective strategy for companies of all sizes. It’s an approach that puts the product at the core of the customer journey, allowing users to try the product and decide for themselves whether it is worth buying. 

In the current market situation, being able to effectively scale your acquisition and trial-to-paid conversion is one of the easiest way to confirm your PLG growth strategy is on the right track.

With the rise of product-led-growth, customers now have easy access to software like never before and with that customer expectations have been higher.

Enter interactive product demos. Growth and marketing teams can now easily create fully interactive replicas of their product to easily engage visitors the moment they land on the website and seamlessly product led growth.

In this blog post, we’ll discuss the advantages of interactive product demos and how they can be used as part of a product led growth go-to-market strategy.

Enter The Interactive Product Demo

An interactive product demo is a type of demonstration of a product that allows all website visitors the chance to actively engage with the product, rather than simply watching a video or waiting to get on a sales call to actually see it. 

Interactive product demos allow for a hands-on experience, by actually interacting within the product itself – filling out form fields, clicking on buttons, or using the product in a simulated environment.

The purpose of an interactive demo is to give the user a better understanding of the product’s capabilities, and how it can solve a specific problem that they have.

The Benefits of Interactive Product Demos

Interactive product demos are a great way to engage potential customers, as they allow users to experience the product firsthand. 

Users can now interact with the product and get an idea of how it works and what it can do for them all without having to ever create an account or talk to a sales person. 

This can be a powerful driver of product awareness and adoption. 

Here are a few of the core benefits of leveraging interactive product demos:

1. Educate website visitors

Interactive product demos can be used as an introduction to your product by providing a hands-on experience for the user to explore the product’s features and functionality. This can help:

• Showcase the benefits of using the product
• Highlight key features and how they work
• Demonstrate how the product solves a problem or addresses a need
• Build trust and credibility with the potential customer
• Encourage product adoption by allowing users to experience it for themselves

Education is key, and by leveraging interactive demos on-site, now all website visitors have the chance to actually use the core functionality of your product in real-time.

2. Drive more (and better) lead flow

Interactive product demos are a great lead capture tool that can help SaaS businesses generate more quality leads.

On top of that, they allow you to educate your prospects better before they even get into the platform, or before having a sales conversation – driving better qualified leads to your sales team.

A few other ways that they help generate quality leads include:

• Providing a preview of the product and its capabilities, creating interest and attracting potential customers (giving customers what they actually want – to see and use the product!)
• Offering a personalized experience that showcases the value the product can bring to their specific use case.
• Allowing the sales team to better understand the customer’s needs and tailor their pitch accordingly.
• Encouraging customers to share their contact information in exchange for access to the demo

Overall, interactive product demos can be a powerful tool for generating leads by engaging potential customers and demonstrating the value of your SaaS product.

Integrating Interactive Product Demos into Your Go To Market Strategy

When integrating interactive product demos into your go to market strategy, it’s important to consider how it fits in with the rest of your product and pricing. 

Interactive product demos can be used to introduce the product, educate potential customers, and generate leads. 

Additionally, interactive product demos can be used to drive product adoption and increase customer engagement.

Leveraging Interactive Product Demos to Support Product Led Growth

Instead of having to drop users into a free trial without any context, you can now leverage personalized product demos that cover the aha moment of your product without introducing any friction at all. 

Once the user has seen the value, its easy to prompt them towards a free trial or sign up!

Consider leveraging an interactive demo platform that allows personalization so you can cater to the specific use cases depending on your customer personas.

Final Thoughts on Interactive Product Demos

Interactive product demos are a great tool for driving product led growth. 

They allow users to experience the product firsthand, enabling them to make an informed decision about whether it is worth buying.

In the end, users want to actually try before they sign-up or book a demo – so why not give them exactly what they want, and trigger that “aha” moment directly on your website?

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FOR IMMEDIATE RELEASE — Cleveland, OH / New York, NY — August 3, 2021

Product Collective, a fast-growing digital media company headquartered in Cleveland, Ohio, announced today the acquisition of the New York Product Conference (NYPC). Attracting hundreds of attendees each year, the NYPC is held at The Times Center in Manhattan. This year, the in-person event takes place on November 11th, making its return after a COVID-forced hiatus in 2020 (a successful virtual event was held in its place attracting over a thousand attendees).

The NYPC has played an important role in serving the New York Product Management community for the past several years — drawing attendees from companies like American Express, Instagram, Warby Parker, Mailchimp, and others. Its upcoming edition features 12 speakers and other interactive sessions, headlined by Scott Belsky — Chief Product Officer of Adobe and author of the bestselling book, The Messy Middle.

“We’re thrilled to complete the acquisition of this important event for New York’s product management community,” said Paul McAvinchey, Product Collective’s Co-Founder. “This is an event that we’ve collaborated with and have even attended in the past, but we’re grateful for the opportunity to partner in an even deeper way and invest even more into this conference in the years to come.”

The NYPC was co-founded by Dan Storms, Ami Stuart, and Brent Tworetzky, and later joined by Seanita Tolliver. “The New York Product Conference has grown each year by investing in the craft of product management, learning from New York’s leading founders and builders, and connecting with each other as a diverse community,” said Brent Tworetzky. “We are delighted to partner with Product Collective and their terrific INDUSTRY platform to continue expanding the NYPC’s reach and impact across the product community.” 

Founded in 2015, Product Collective connects, informs, and inspires those building world-class software products, and this acquisition further fuels the growth of the company and the community it serves. Product Collective’s flagship conference, INDUSTRY: The Product Conference is already the world’s premier Software Product Management conference, with thousands attending its past events in North America and Europe. 

Beyond its in-person conference series, Product Collective also serves a community of 30,000+ product management professionals in a variety of other ways — including its weekly newsletter, semi-monthly video chat series, industry job board, and virtual conference series. Product Collective’s Co-Founder, Mike Belsito, is also Co-Host of Rocketship.FM, one of the longest-running podcasts for entrepreneurs and product management professionals, which has been featured in the past by Forbes, Entrepreneur, and elsewhere.

Product Collective’s Mike Belsito, Paul McAvinchey, and Rebecca Feliciano all serve as organizers of INDUSTRY: The Product Conference and will serve in a similar capacity for the NYPC while continuing to collaborate with its founding organizers. To complement its team’s efforts, Product Collective has also recently added Scott Schulman as a Strategic Advisor. Schulman’s 20+ years of experience as a media and events executive, including leadership roles at Dow Jones and UBM, gives Product Collective the strategic insights and deep B2B events experience needed to augment its continued growth.

Supporting media. For more information about the NYPC, visit https://www.industryconference.com/new-york.

 Paul McAvinchey  //  Co-founder, Product Collective  //  440-527-3575  //  paul@productcollective.com

ProductCollective.com  //  INDUSTRYconference.com 

The post Leading Product Management Media and Events Company Acquires the New York Product Conference appeared first on Product Collective | Organizers of INDUSTRY: The Product Conference.

Analytics

• Amplitude: Helps people digitally track their product analytics to better understand user’s habits.
• HotJar: An analytics and feedback platform that empowers teams to understand their website and ways to improve it.
• Domo: A business management platform that utilizes streamlined data and analytics to improve business intelligence.
• Heap: An analytics platform that helps teams utilize customer experiences to improve digital platforms.
• Mixpanel: A business analytics platform that analyzes user interactions to improve and retain customers.
• Adobe Target: Testing and optimization platform that uses analytics to help brands and customer experiences.
• Gainsight: Helps companies optimize customer experiences and improve product analytics.
• Qualtrics: An experience management software that centralizes insights to customers, product, brand, and employee experiences.
• UserIQ: Customer success platform that helps businesses by combining customer insights, product analytics, and communication abilities.
• Allstacks: A predictive analytics and intelligence platform that collects all tools, data, and forecasting metrics for software development.

API Integration

• ApiFuse: Easily integrate your SaaS products with other commonly used applications.
• Zapier: A tool that allows you to connect APIs from popular apps.

Communication

• GoToMeeting: A video conferencing site to connect and call with abilities to chat, screenshare, and meet virtually from anywhere.
• Zoom: Video and web conferencing site that allows teams to connect and collaborate.
• Slack: A message-based platform to communicate in an organized way through channels and direct messaging.

Customer Relationship Management

• SalesForce: Customer relationship management platform that helps streamline sales and marketing operations.

Customer Service

• Zendesk: A customer service software company that offers tools to connect with customers and their needs.
• Freshdesk: An online customer service software to provide support and strengthen customer relations.
• SessionStack: Customer support platform that enables businesses to stream live, record, and replay user sessions to improve digital experiences.

Data Visualization

• Visio: Helps users visually show data and information through diagrams, graphs, and templates.
• OmniGraffle: A diagram and design platform that allows users to communicate information visually.
• GeckoBoard: Helps users streamline data and metrics to allow an easily communicated business dashboard.
• GoodData: A business intelligence and analytics software that allows users to create dashboards and easily communicate.
• Targetprocess: A visual management platform that helps teams to align strategy and manage products on any level.

Design

• Flaticon: A database of free icons to organize and create designs for any project.
• Balsamiq: A user design interface tool to create digital sketches and mockups to help generate ideas.
• Invision: A digital product design platform to create mockups of designs and collaborate for prototypes.
• Sketch: Digital graphics platform to create designs for user interface and user experience.
• Figma: Graphics and design software that allows teams to collaborate on designs and prototypes for projects.
• Marvel: Design and prototype platform that helps designers create and collaborate for any project.
• Framer: A design tool that allows teams to create and develop for every aspect of a product.
• UXPin: A design software allowing teams to collaborate, manage, and prototype to optimize user experience.

Documentation

• Airtable: Integrate product databases with spreadsheets to organize and help teams collaborate.
• Evernote: A note-taking application designed to help people organize and manage important information.
• Coda: A document that blends the abilities of documents, spreadsheets, and apps to create an all-in-one platform.
• Formstack: Workplace productivity platform that streamlines no-code data, documents, and signatures.
• Google Workspace: An integrated software of productivity and collaboration tools to help communication in organizations.
• Quip: A collaborative productivity platform that integrates documents, spreadsheets, and chat to help businesses.
• Stackby: Collaborative spreadsheet software that brings together spreadsheets, databases, and applications into a centralized platform.

Email Marketing

• MadMimi: Email marketing platform for easy design, sharing, and tracking of email communications.
• AWeber: Email marketing software that grows audiences, optimizes emails, and increases sales.
• Constant Contact: Online and email marketing software that offers tools and guidance in ecommerce, websites, and marketing.
• Keap: Email marketing, sales platform, and customer-service management to help businesses grow.
• MailChimp: Integrated marketing platform to increase communication through emails, ad campaigns, and analytics.
• Goodbits: Email newsletter that allows organizations to save articles and transform bookmarks into weekly digests.

Experimentation

• Optimizely: Digital experience platform software that through tests can uncover user-behavior and enable relevant and high-performing experiences.

Feedback

• Feature Upvote: A simple and centralized way to collect product feedback from team members and customers alike.
• Qualaroo: Customer and user feedback platform that gathers insights to grow businesses.
• Segment: Customer data platform that gathers and centralizes information to aides teams through insight into their customers.
• Planbox: Management software that helps teams collaborate, develop, and create features based on feedback from employees and customers.
• Alchemer: Feedback management platform that transforms customer feedback and information into actions.
• Helio: A survey platform that enables users to connect with customers through design, product, and marketing questions.
• Usabilla: User feedback tool that collects feedback via digital channels including websites, emails, and apps.
• UserVoice: Product feedback software that collects and organizes user feedback to help businesses make actionable changes.
• Userback: Customer feedback and bug tracking platform through visual feedback to improve design and web projects.
• Feedback Loop: Research platform that helps teams gain insight and make customer-based decisions through tests, surveys, and data.
• SurveyMonkey: An online survey tool to research and gather feedback from customers and markets.
• Typeform: Online survey tool that asks questions one at a time to gain insight into your audience.
• UserTesting: Customer-feedback platform to gain insight on user experiences in apps, websites, and more.
• Lookback: A user-testing platform that captures the video, voice, and interactions of the users to help businesses test and interact.

Ideation

• IdeaScale: Helps organizations manage and innovate ideas that connect users with opportunities and solutions.
• GridRank: Decision support software that aids groups through visual methods in allowing intuitive decision-making.
• Spigit: An enterprise software that offers project and portfolio management, roadmap building, and strategic funding planning.

Knowledge

• Gartner: Offers research and advising tools to help businesses gain better insight including IT, finance, HR, sales, and more.
• Forrester: A research and advisory company that offers services such as market and technology research, consulting, and events.

Product Adoption

• Pendo: Helps people adopt their software more successfully across web and mobile.
• FullStory: Helps companies identify various aspects of the digital experience and problems, giving insight on solutions.
• Appcues: Develop and implement software for customer onboarding to improve customer experience.
• Instabug: Product backlog software that provides bug and crash reports, performance monitoring, and user surveys to optimize app performance.
• Intercom: A messaging platform integrated into websites, apps, social media, and email to allow business to have conversations with their users.
• UXCam: User experience platform that allows companies to identify patterns and frustrations on applications and products.
• Userengage: A marketing and sales system that allows communication between customers and companies to optimize engagement.
• Customer.io: An automated messaging and marketing platform to create and customize emails, notifications, and messages.
• ContentSquare X Clicktale: Content platform that helps businesses understand the customer’s interactions with their apps, websites, and mobile platforms.
• Inline Manual: A digital adoption platform that allows users to create interactive walkthroughs, surveys, tips, and more right in the app.
• WalkMe: Digital adoption platform that helps manage customers experiences on websites to simplify and drive action.
• Whatfix: A SaaS based digital adoption platform which allows businesses to create interactive guides and support for applications and products.
• GuideCX: A client onboarding platform that makes it simple to invite, guide, and engage all types of users.
• Salsify: Product experience platform that helps manufacturers offer the experience that customers want and manage product data on any digital shelf.

Project Management

• Jira: Helps people easily plan, track, and manage their software as well as possible issues or bugs.
• Wrike: Allows individuals to flexibly manage their projects and easily collaborate with their teams.
• Clubhouse: Project management tool designed with a Kanban board structure to promote planning, collaboration, and implementation.
• Infinity: An all-in-one project management tool that streamlines spreadsheets, calendars, and tasks to organize any project.
• MeisterTask: Organizes and manages tasks to help keep teams aligned and on the same page.
• Asana: Helps teams organize, track, and manage their work on a customizable platform.
• Basecamp: Helps manage, organize, and prioritize work to increase collaboration and achieve success.
• Confluence: A collaborative platform to build, organize, and work on projects.
• PivotalTracker: Project-planning and management tool to foster team collaboration and monitor progress.
• Agilean: A SaaS automated workflow management tool to help companies become organized to identify objectives and key results.
• Notion: An all-in-one platform that blends notes, tasks, databases, project boards, calendars, and more to organize and bring teams together.
• Blossom: Project tracking and management software that allows more project visibility, platform integrations, and performance analytics.
• CodeTree: Project management application utilizing Kanban boards to optimize workflow and synchronizing with GitHub.
• Nifty: Allow collaboration to manage projects, tasks, and communications through a streamlined app.
• Sprint.ly: Project management software that tracks each stage of development and possible issues.
• Todoist: Productivity tool to organize projects, tasks, and more through a to-do list on any device.
• Hygger: Product management software that helps teams to prioritize ideas, create, and collaborate on any project.
• Rally: Product management tool used to track product development and identify defects.
• TeamGantt: An online gantt chart project planning tool to aid in the planning, scheduling, and managing of projects.
• Backlog: Project management platform that promotes collaboration, tracks issues, and manages tasks.
• Scoro: An all-in-one management software which combines CRM, project management, and reporting to help businesses.
• ProWorkflow: Project management tool designed for teams to collaborate, manage tasks, and focus on visibility.
• Dragonboat: Portfolio management software for teams to align strategies, track, and prioritize to improve products.
• Easy Projects: Project management software that automates workflows, aggregates project and financial data, and allows teams to prioritize.
• ActiveCollab: Project management platform that integrates collaboration tools, task management, and billing.

Prototyping

• Axure: A UX design tool that allows designers to create prototypes and specifications for better user experiences.
• Proto.io: Interactive templates to create designs to be implemented in prototypes.
• Moqups: Prototyping tool that helps teams create and collaborate on mockups, designs, and prototypes.
• Protoshare: Collaborative prototyping tool used by teams to create, review, and refine all design applications.
• Mockingbird: Wireframe software to create, collaborate, and share mockups.

Release Management

• Split: Implements feature flags to release new product features and experiments to measure customer impact.
• LaunchDarkly: A software and feature flag system that allows teams to release, control, and measure the impact of new software.

Roadmaps

• ProductPlan: Digital roadmap to help teams collaborate and track the progress of their product strategy.
• ProdPad: Helps people strategize through roadmaps and receive user feedback.
• Productboard: Product management software that allows teams to gain customer insight, prioritize, and roadmap projects.
• Roadmunk: Roadmapping tool that helps teams to create, share, and collaborate on visual roadmaps.
• Airfocus: A prioritization and roadmapping software that helps teams to collaborate on strategy and build effective roadmaps.
• Craft.io: Product management tool that integrates roadmaps, user feedback, and more.
• Aha!: Product roadmap software that allows users to manage ideas, analyze features, and share visual plans.
• Productific: A roadmapping tool that allows teams to connect with users, collect feedback, and prioritize product backlog.
• Harvestr: Product management software offering teams a platform to collaborate, create roadmaps, and collect customer feedback.
• eProduct: Product management software that makes it easy for teams to understand user feedback, prioritize, roadmap, and collaborate.

Team Collaboration

• monday.com: Helps people manage, organize, and track their team’s progress and work.
• ClickUp: Helps streamline information for teams to aid in collaboration, communication, and more.
• Trello: A collaboration tool to help teams with product management through boards, notes, and tasks.
• RescueTime: Time management software that provides insights into how users spend their time online and promote productivity.
• Binfire: Manage products, collaborate with your team, and create tasks to help users complete projects.
• Miro: An online collaborative whiteboard platform that enables teams to work effectively, brainstorm ideas, and communicate ideas visually.
• UserZoom: Research platform that offers insight into the user experience to help improve digital experiences.
• Flock: A messaging and collaboration tool that facilitates team communication.
• Bitrix24: Collaboration platform with customer relationship management, communication tools, and task management.
• Hive: A project management and productivity platform to help teams communicate, collaborate, and task manage.
• Favro: Project management and collaboration tool for businesses to plan, track, and develop ideas.

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